Getting Nora to The Netherlands

We created a knowledge meeting to show our ideas about making The Netherlands more attractive for the post-modern tourists. This project has been commisioned by NBTC in cooperation with NHTV.

NBTC created five different persona's and it was up to us to get the persona Nora to our little country. We chose Rotterdam and Dordrecht and in the documents on the right you will get more information about why we chose those cities. Also, in those docs the project is described in more detail. On the right there is also a promotional clip visible. This was part of the project. We had to create a promotional clip about our chosen cities to show to the Nora's.  

During this project we experienced a  few diffuculties. We all had a few awesome ideas and in the beginning it was hard to combine those to one good choice. But we managed quite well. We worked better together than the first project and during this second project we still experienced growth. It was again a great learning experience!

When the project was finished, NBTC chose the two best groups and we were one of them. They are now going to develop our project further within their organisation. We are happy that we were able to help them out with a struggle and we wish them the best of luck! 

*Underneath we have a few pictures of our knowledge meeting. Enjoy!